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更新在线版本中的错字
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EasyChen
@@ -430,7 +430,7 @@
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@@ -391,7 +391,7 @@
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</ul>
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<p>所以这个系列后来就跑去教人投资和理财了。</p>
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<p>我不是说投资理财不好，但是<strong>投资你得先有资</strong>、<strong>理财你得先有财</strong>。在风险可控的范围内，大部分投资理财的回报率差异不会特别大。如果你手上一百万都不到，可能折腾一年、背着挺大的风险也就是多挣了几万块钱。</p>
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<p>在罗伯特的资产清单中，还有一个可以无成本获得类别 —— 版税。但其实在中国因为书卖得特别便宜，而版权又普遍不受重视，一些大厂都堂而皇之的侵权，其实很难获得高收益。</p>
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<p>在罗伯特的资产清单中，还有一个可以无成本获得类别 —— 版税。但其实在中国因为书卖得特别便宜，而版权又普遍不受重视，一些大厂都堂而皇之地侵权，其实很难获得高收益。</p>
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<p><img src="https://theseven.ftqq.com/20200407154609.png" alt=""></p>
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<p>如果没有初步的积累、或者不想背负过大的风险，怎样才能获得资产？这个问题在大学时困扰了我很久，但在毕业后我可能找到了一个解决方案，它来自科技的发展、是时代的红利。</p>
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@@ -437,7 +437,7 @@
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@@ -388,8 +388,8 @@
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<p>我们卖时间片的时候，活干完就完了，钱就拿到手了。</p>
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<p>但是在自己创造资产的时候，资产的每个细节基本都自己来 cover 的，所以<strong>维护成本一定要算进去</strong>。</p>
|
||||
<p>维护成本往往不是那么显而易见。比如说吧，其实在线课程也是有维护成本的。很多想要做课但没有做课的同学和我交流，都觉得课程是一个非常好的商品。他们说，「你看，做一个课只要三到六个月，然后就可以放到那里收钱了。每年那么多的毕业生，这一届卖完了接着卖下一届」，听起来简直是躺着挣钱。</p>
|
||||
<p>但理想是美好的，现实是骨感的。是咱们计算机类的课过时非常快的，前端课甚至还没做完上架，框架就又发大版本了。</p>
|
||||
<p>上架以后，如果你的课做得好，只要一上排行版，很快就会有人把你的课的大纲抄一遍，然后以更便宜的价格来销售。</p>
|
||||
<p>但理想是美好的，现实是骨感的。咱们计算机类的课过时是非常快的，前端课甚至还没做完上架，框架就又发大版本了。</p>
|
||||
<p>上架以后，如果你的课做得好，只要一上排行榜，很快就会有人把你的课的大纲抄一遍，然后以更便宜的价格来销售。</p>
|
||||
<p><img src="https://theseven.ftqq.com/20200407170709.png" alt=""></p>
|
||||
<p>这还是合法范围以内的竞争，那更惨一点的是直接把你的课盗版了，在淘宝闲鱼朋友圈微信群里面，几块钱卖一套。本来以为这个课每一年都可以给你带来收益，但事实上的情况是，一旦被盗版以后，销量就从悬崖边直接跳下去，落入一个不见底的深渊。</p>
|
||||
<h2 id="产出">产出</h2>
|
||||
@@ -399,7 +399,7 @@
|
||||
<p>周期性回报，比如说我们在掘金上写了一个小册，那只要有人在购买，我们就会不停的有收益，这种收入一般按月结，所以每次看起来没多少，但加起来还是挺多的。我之前算了一下，发现<strong>在我创造的各种资产中，掘金小册的投入产出率是最高的</strong>。</p>
|
||||
<h2 id="持续性">持续性</h2>
|
||||
<p><img src="https://theseven.ftqq.com/20200407171408.png" alt=""></p>
|
||||
<p>持续性以前我忽略掉的一个东西，后来被我追加上来。这其实是一个非常浅显的道理，<strong>一个资产放在那个地方，它不可能一直就持续地挣钱</strong>。就像电池光用不充电的话，总会有用光的一天（别和我提太阳能电池）。</p>
|
||||
<p>持续性是我以前忽略掉的一个东西，后来被我追加上来。这其实是一个非常浅显的道理，<strong>一个资产放在那个地方，它不可能一直就持续地挣钱</strong>。就像电池光用不充电的话，总会有用光的一天（别和我提太阳能电池）。</p>
|
||||
<p>这是因为我们创造这个资产的时候，它是面对一个市场需求的。而这个需求本身它会随时间变动。绝大部分的情况下，需求和我们提供的解决方案之间的契合度，会随着时间越来越差。最后就会变成要么我们又要花成本去维护它，把它从偏差的地方给拉回来，重新覆盖到需求上面。把用户的满意度、用户的体验、市场的趋势给重新考虑进去，让我们资产的生命期变得更长。</p>
|
||||
<p>或者我们就不去管它，让它慢慢地随着时间去消亡。对于不同的资产来讲，它只是过程的快慢会不一样，但整体来讲，都是会有这么一个过程的。</p>
|
||||
<h2 id="风险">风险</h2>
|
||||
@@ -452,7 +452,7 @@
|
||||
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|
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|
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|
||||
</script>
|
||||
</div>
|
||||
|
||||
@@ -409,7 +409,7 @@
|
||||
<h2 id="写文章">写文章</h2>
|
||||
<h3 id="投稿">投稿</h3>
|
||||
<p>很多同学喜欢写技术博客，其实把文章投给一些网站是有稿费的。
|
||||
比如InfoQ，他们家喜欢收3000~4000字的深度技术文章；稿费是 200 元 / 篇。虽然不算太多，但一篇长文的稿费也够买个入门级的Cherry键盘了。我喜欢InfoQ的地方是他们的版权要求上比较宽松。文章在他们网站发布后，你可以再发布到自己博客的；而且文章可以用于出书，只要标明原发于InfoQ即可。</p>
|
||||
比如InfoQ，他们家喜欢收3000~4000字的深度技术文章；稿费是 200 元 / 篇。虽然不算太多，但一篇长文的稿费也够买个入门级的Cherry键盘了。我喜欢InfoQ的地方是他们的版权要求上比较宽松。文章在他们网站发布后，你可以再发布到自己的博客；而且文章可以用于出书，只要标明原发于InfoQ即可。</p>
|
||||
<p>更详细的说明见这里：<a href="https://www.infoq.cn/instruction" target="_blank">https://www.infoq.cn/instruction</a></p>
|
||||
<blockquote>
|
||||
<p>微博的<a href="http://weibo.com/rambone" target="_blank">@rambone</a>同学补充到，文章还可以发到微博、微信、简书等支持打赏的平台。考虑到<a href="https://weibo.com/2855893887/Fztyzmolp?type=comment#_rnd1524187028824" target="_blank">简书CEO及其官博对程序员的奇葩态度</a>，个人建议是换个咱程序员自己的平台写文章。</p>
|
||||
@@ -461,7 +461,7 @@
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@@ -431,7 +431,7 @@
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@@ -390,7 +390,7 @@
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<p><img src="https://theseven.ftqq.com/20200407193129.png" alt=""></p>
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<p>这个市场上有 47,000 多套 WordPress 和 HTML 的模板，最低的价格是两美金一套。</p>
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<p>在国内，就算你做了一套好模板，其实也很难卖出去。即使有很少的用户购买，也会很快被分享出去，以盗版的方式到处传播。</p>
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<p>在英文市场用户的付费意识会比较强，会更愿意在付费市场里面去买一些价格合适、在版权上有没有版权隐患的模板或者插件。首先因为这对他们来说不贵，然后用盗版的话，收到的惩罚会贵很多。</p>
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<p>在英文市场用户的付费意识会比较强，会更愿意在付费市场里面去买一些价格合适、在版权上又没有版权隐患的模板或者插件。首先因为这对他们来说不贵，然后用盗版的话，受到的惩罚会贵很多。</p>
|
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<p>我用 themeforest 主要是买模板，最开始我以为这个市场不大，直到有一天我无意间看到畅销榜的一个模板销量。</p>
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<p>这个模板本身做的很不错，内建了一套 page builder 系统，定价为 60 美金一套。</p>
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<p><img src="https://theseven.ftqq.com/20200407193045.png" alt=""></p>
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