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<a href="http://ftqq.com/" target="_blank" class="custom-link">方糖气球</a>
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<li class="chapter " data-level="1.1" data-path="./">
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<a href="./">
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程序员如何优雅地挣零花钱
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</a>
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<a href="ch00.html">
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前言
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</a>
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<li class="chapter " data-level="1.3" data-path="ch01.html">
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<a href="ch01.html">
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想明白自己的核心资源
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</a>
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<li class="chapter " data-level="1.4" data-path="ch02.html">
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<a href="ch02.html">
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时间片优化·其一 提升单位时间收益
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</a>
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</li>
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<a href="ch03.html">
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时间片优化·其二 提升单位时间效率
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</a>
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<a href="ch04.html">
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资产和被动收入·其一 获得资产
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</a>
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资产和被动收入·其二 创造资产
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</a>
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<li class="chapter " data-level="1.8" data-path="ch06.html">
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<a href="ch06.html">
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资产和被动收入·其三 资产的量化评估
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</a>
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</li>
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<a href="ch07.html">
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销售时间片的方式
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</a>
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<li class="chapter " data-level="1.10" data-path="ch13.html">
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<a href="ch13.html">
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适合程序员创造的资产·付费课程
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</a>
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<li class="chapter " data-level="1.11" data-path="ch12.html">
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<a href="ch12.html">
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适合程序员创造的资产·付费专栏
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</a>
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<li class="chapter " data-level="1.12" data-path="ch10.html">
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<a href="ch10.html">
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适合程序员创造的资产·付费社群
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</a>
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<li class="chapter " data-level="1.13" data-path="ch11.html">
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适合程序员创造的资产·书籍出版
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</a>
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<li class="chapter " data-level="1.14" data-path="ch16.html">
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<a href="ch16.html">
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适合程序员创造的资产·模板、插件和源代码市场
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</a>
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<li class="chapter " data-level="1.15" data-path="ch15.html">
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<a href="ch15.html">
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适合程序员创造的资产·订阅式软件和服务
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</a>
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适合程序员创造的资产·应用市场卖付费软件
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适合程序员创造的资产·经营媒体账号并带货
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</a>
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<li class="chapter " data-level="1.18" data-path="ch99.html">
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后记
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Published with GitBook
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<!-- Title -->
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<h1>
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<a href="." >适合程序员创造的资产·应用市场卖付费软件</a>
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<h1 id="适合程序员创造的资产·应用市场卖付费软件">适合程序员创造的资产·应用市场卖付费软件</h1>
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<ul>
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<li>投入：★★★ 标准软件开发，就是需要买苹果的开发者program和测试用硬件 </li>
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<li>产出：★★★ 红海市场，需要想办法脱颖而出</li>
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<li>持久性：★★★ 需要更跟上苹果更新的节奏</li>
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<li>风险：★★ 最多也就是上架了没人用</li>
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<li>门槛：★★ 能挣钱的市场并不多，需要有能上苹果市场的技术栈</li>
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</ul>
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<p><img src="https://theseven.ftqq.com/20200407201107.png" alt=""></p>
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<p>开发软件放到应用商店卖钱，也不是什么新鲜事情了。自从移动互联网起来，就一直存在这个市场。这里就不再多说。</p>
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<p>需要给从来没有去过应用商店的同学提个醒，现在应用商店都是一个红海市场，上面有非常多的各种各样的软件。</p>
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<p>所以如果我们要去上市场的话，需要想办法来获得流量。</p>
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<p>通常免费获得流量有两个途径。一个是通过，关键字搜索。如果有人在市场里搜索应用，你能排到前边，而且能比其他的竞品更具有吸引力，那就能获得一个比较大量的安装量。</p>
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<p>另一个就是编辑推荐。看起来有创意、有逼格的产品更容易被推荐，那种虽然功能不错，但是界面丑的软件，是比较难的。</p>
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<p>另外就是，虽然现在市场很多，但其实能真正挣钱的市场也就是苹果。国内挣钱比较多能全职的独立开发者，靠苹果商店的占了不少。</p>
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